Information Arts

A 2 week pilot undertaken following up a targeted mailshot to Financial Services companies.The results were spectacular, with 18 Appointments booked including:

LloydsTSB Bank
JP Morgan Investment Inc
Royal & Sun Alliance Insurance Group
Bank of Scotland

Prudential Group
Zurich Financial Services
AXA Insurance
HSBC Bank& Centrica
Breakdown analysis:
Database of 83 co's [with 160 named contacts] Appointments:18 Short/Med Term Interest: 36 Long term Interest: 15 No Interest:14
Analysis of the 104 companies contacted:
Total companies contacted 104
Appointments 22
Short/med-term interrest 15
Long-term interest 29
Dead/no interest/toostrict/or no names policy 38
Short/med-term interrest
Long-term interest
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